Specsavers Home Visits and Carers UK have launched the UK’s ‘The Most Valuable Portrait’, serving as a powerful tribute to the vital contributions of carers who so often remain hidden.
As Mark Johnson reports, the portrait by critically acclaimed artist Colin Davidson, has been assigned a symbolic value of £184 billion by Roseberys, a leading London fine art auction house.
The £184bn valuation represents the staggering estimated economic value of unpaid carers every year and their incredible, yet often overlooked, contribution to society.
While the striking portrait features the face of Jaycee La Bouche, who cares for her mother, it represents the myriad of British carers and their experiences.
To highlight the value of unpaid carers even further, ‘The Most Valuable Portrait’ was unveiled at the Saatchi Gallery and put on public display at London’s South Bank encased in a secure box and guarded by round-the-clock security.
The portrait has been put up for sale via an online auction, with all proceeds going to Carers UK.
“Our Home Visits colleagues see first-hand the incredible support carers give to their loved ones every day”, said Kim Bull, Specsavers PR and social lead.
“Yet so many feel invisible and undervalued, despite providing support equivalent of the cost of a second NHS."
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